SAFEWAY: 
A national and international grocer who says they are “not just a store, but a brand.” A key ingredient in Safeway's success has been the introduction of one of the most extensive private label programs in North America – Safeway SELECT Label

Their conditions: They have a Starbucks program but wanted to accentuate it with their own custom-roasting kiosk. This had to be successful without infringing on the franchise agreements while also improving their bulk sales program.

Our Solution: We helped develop a new roasting kiosk with a green bean presentation and supportive marketing tools to educate their customers. The final solution consisted of a roaster, cabinets, grinders and custom gravity bins. 

Results: As a four-store pilot program, they have had great initial success and have grown their green bean business significantly. They have been working with us for one year to date.